Michael Adamson SBS rep.

Let me help create orders for you this year.

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Hello, Everyone!

One of the simplest and easiest ways to increase your sales is to train your employees to cross-sell products. This concept is easy to teach and easy to follow and it happens in any successful business. When a customer purchases one item, all you have to do is offer another related item. How many people use tire levers without a new tube, patch kit or pump? Cross-selling these items--simply offering them--is not only an effective way to increase sales of high-margin items, IT IS GOOD CUSTOMER SERVICE. All you have to do is offer a related product. Both shop and customer come out winners.

Below are two families of products that are easy to cross-sell AND are high in margin. Use the examples to teach your employees the art of cross-selling and be sure you are stocked up on each product.

Check out the great pricing on items in this e-newsletter and call me directly at 206.747.1899 if you want to stock up. Remember, the pricing below is only available through me. I can offer pricing the other SBS Reps can't and will always have other deals beyond what is on our website.

Please visit my Facebook Group for breaking SBS news and one-of-a-kind deals. --Michael

Shimano CN-HG94-10S XT Chain
XT parts are easy to sell and winter will eat up your customers' chains. Have a chain display so customers can be reminded that chains are to be replaced often.

146286 - 10 116L Silver

Special PRICING $27.99

Orontas Type A Lubricant
Carrying a unique chain lube helps you avoid price matching and gives your shop something to differentiate itself.

156093 - 3 oz / 90 ml Drip

Special PRICING $4.59

Schwalbe Road Plus Tires
155318 - 700 x 28c Wire BSW Reg. $14.99 Now $13.99
155319 - 700 x 32c Wire BSW Reg. $14.99 Now $13.99
155320 - 700 x 35c Wire BSW Reg. $15.49 Now $14.49

Special PRICING!

Shimano CS-M980 XTR® Cassette
What goes better with chains and lubricant than a shiny, new cassette?

147255 - 11-34t 10s Silver 147256 - 11-36t 10s Silver

Special PRICING $175.99

XLC Trunk Rack Bag
Your commuter customers need a place to carry dry clothes on the wet ride to work. This works great. Even a commuter will ride with his family and not need his bigger panniers all of the time.

152546 - 31 x 16 x 19cm Silver/Black Reg. $22.99

SPECIAL PRICING $20.99

SKS Dirt Board Rear Fender
The same customers will stay even drier if their bike is equipped with a good set of fenders. Fenders are an essential item to sell with everybike, even fair weather riders like to stay dry!

125275 - 26" 95mm Black Reg. $8.49

SPECIAL PRICING $7.29

XLC 1 Watt Compact LED Headlight & 1/2 Watt LED Tail light (picture is white)
See a customer running some crappy old lights? Offer them a set of modern lights that will trulyy improve their commute experience.

154102 - Black Reg. $18.99

SPECIAL PRICING $17.99

XLC flex Mirror
Mirrors are easy add-on sales. Frequent opportunities to sell new ones as bikes tip over and crash in the winter weather. Have some of these next to the register in the repair area.

154102 - Black Reg. $18.99

SPECIAL PRICING $4.00

If you need help with putting an order together with XLC items or any of our name brand items let me help you. I can suggest orders based on sales from that previous week and run it by you for final tweaking or approval. I am happy to offer this, so you can focus on running your business!
I am here to help.

HIGHER MARGIN ORDER

4 XLC Trunk Bags
6 XLC Mirrors
6 XLC Bells
6 SKS Fenders
6 Any Brand Alloy Racks
10 Schwalbe Road Tires
50 PV Tubes
1 Case 6/7/8 Speed Chains

Up to 70% Margin with Spring terms!


Prices are subject to change. Please call for pricing and availability. To place orders call either 800-283-2453 or my Mobile: 206-747-1899.	Michael Adamson mikea@seattlebikesupply.com Mobile: 206-747-1899 Seattle Bike Supply Web Site