4 02, 2016

Advice Every Small Business Owner Should Ignore

2017-06-20T22:42:30+00:00 Small Business Advice|

When you're starting a business, it seems someone is there to hand out advice around every turn. Perfect strangers begin offering their opinions on how to develop your brand, run your marketing, and handle your finances. Follow these tips on Advice Every Small Business Owner Should Ignore. Hire people you know How many people have told you to stack your team with friends, colleagues, or former employees? We think the best hiring decisions are based on finding [...]

17 11, 2015

Shift Planning for the Small Business Owner

2017-06-20T22:42:32+00:00 Get Organized, Small Business Advice, Tips and Tricks for Bike Shops|

Running a small business is a complicated task. And keeping track of staff’s shift timings, managing their workflows and leaves, and scheduling their shift changes are just a few activities that consume most of the startups resources and time. While most businesses still rely on spreadsheets to manage shifts and vacations, others have turned to online scheduling tools designed to make the process simpler. One such tool is ShiftPlanning.com. This service helps you create and [...]

27 12, 2014

Don’t Make These Marketing Mistakes

2017-06-20T22:42:48+00:00 Customer Loyalty, email marketing, Facebook, Marketing Advice, Other, Sales and Marketing, Small Business Advice, Small Business Selling Tips, Social Media Tips, Tips and Tricks for Bike Shops|

There are a few glaring marketing faux pas that crop up everywhere, from newsletters to email campaigns, over and over again. But what could seem like a small social media offense to you could actually be costing your business thousands of dollars — a price most early-stage startups can't afford to pay. To find out which marketing mistakes are truly embarrassing, I asked a panel of entrepreneurs from Young Entrepreneur Council (YEC) for major marketing [...]

4 09, 2014

Empower Employees with EveryoneSocial

2017-06-20T22:42:54+00:00 Customer Service, Small Business Advice, Small Business Selling Tips, Social Media Tips, Tips and Tricks for Bike Shops|

Grow your Social with EveryoneSocial Time to change how you think about employees and their phone When we owned a bicycle shop my husband and I were always so upset by our staff checking in on Facebook or texting their friends. But as time passes and I embrace social media I realized that if you can't beat them join them. Or even better encourage them. YEP empowering your staff with social media might just save [...]

4 09, 2014

5 Keyword Research Tips

2017-06-20T22:42:54+00:00 SEO, Small Business Advice, Social Media Tips, Tips and Tricks for Bike Shops|

Let me show you 5 Keyword Research Tips that will end your Keyword research problems. 1. Swipe your Competitor’s Keyword Research Why not let your “established” and “authority” competitors do the keyword research for you? You can ethically “swipe” your competitor’s keywords by using these Google’s Free Keyword Tool. Use Google Keyword Tool Here’s what you need to do. List at least 5 top competitors that are ranking in the top results for your targeted [...]